Euros and pounds only at the main T1 duty-free
Just past security in T1, the IDFS duty-free outlet hits you immediately on the airside concourse, and the first shock is payment: tills only take euros or British pounds, not Moroccan dirhams. A YouTube reviewer even had a dirham payment refused for a small item and had to switch currency on the spot. If you’re holding only MAD notes from Agadir city, plan to use them in the café and other shops further along instead.
This is a classic outbound duty-free setup: shelves of spirits, cigarettes, big-brand perfumes and boxed chocolates, with very little in the way of snacks or gifts under €5. One Facebook poster calls it “really good.. expensive tho”, and prices do trend high versus town supermarkets or local shops. Think €10–€20 perfume minis and multi-pack chocolate deals pitched at UK and EU flyers. Spirits and tobacco follow the usual airport multi-buy formulas, not local market pricing.
The shop is run by International Duty Free Shops (IDFS) and effectively monopolises imported European treats at AGA. The same vlogger points out that Milka, Cadbury and Toblerone only show up here, because the separate souvenir/confectionery shop further along the concourse can’t stock those brands under current import rules. If you want European chocolate for gifts before a Ryanair or easyJet departure, this outlet is your single stop.
Regulars in Agadir groups say they bring water and snacks from town and keep airport spending to a minimum, using duty-free only for last-minute spirits or cigarette cartons. Watch out for assuming dirhams are fine at the till; keep at least €20–€50 or some pounds handy. Quick tip: do your price check on perfume or whisky in town first, then only buy here if the saving versus your home airport is clear.